EXPERIENCE
Experiential and Wayfinding Designer
Entro
March 2024 - Current
Designer
Firma Architecture Inc.
May 2023 - Mar 2024
Designer
Office/Bureau Studio
May 2023 - Oct 2023
Designer, Publication Assistant
Art Metropole
July 2022 - Jan 2023
Designer
Biography Studio
May 2022 - Aug 2022
Design and Marketing Assistant
Brilliant Labs
May 2019 - Aug 2019
ACHIEVEMENT
Office/Bureau
Select Food Products
2023 Davey Award Silver Winner
Corporate Brand Identity Catagory
2021 Korean Film Festical Canada
Art Talk Honourable Mention and Honorarium
ACTIVITY
Kernel Community Fellow
Experiential and Wayfinding Designer
Entro
March 2024 - Current
Designer
Firma Architecture Inc.
May 2023 - Mar 2024
Designer
Office/Bureau Studio
May 2023 - Oct 2023
Designer, Publication Assistant
Art Metropole
July 2022 - Jan 2023
Designer
Biography Studio
May 2022 - Aug 2022
Design and Marketing Assistant
Brilliant Labs
May 2019 - Aug 2019
ACHIEVEMENT
Office/Bureau
Select Food Products
2023 Davey Award Silver Winner
Corporate Brand Identity Catagory
2021 Korean Film Festical Canada
Art Talk Honourable Mention and Honorarium
ACTIVITY
Kernel Community Fellow
PEOPLE I’VE WORKED WITH
Architecture/Real Estate
Firma Architecture Inc.
Grain Lofts
Royal Lepage
Leaside Common Condo
Financial
CPA Ontario
Toronto Financial District
BMO
Public Transit
Saskatoon Transit Link
Metrolinx
Green P Parking
Education
Brilliant Labs
Public Health Agency of Canada
Discover Tourism Canada
Non-Profit
Art Metropole
Bentway
Shoes Off Collectives
Lion’s Foundation of Canada Dog Guides
Artists
Ashley Culver
Hank Bull
Lia Maston
Lifestyle
Coterie Brands
Product
Select Food
Restaurants
Parquet
Bitter Melon
Salad King
Architecture/Real Estate
Firma Architecture Inc.
Grain Lofts
Royal Lepage
Leaside Common Condo
Financial
CPA Ontario
Toronto Financial District
BMO
Public Transit
Saskatoon Transit Link
Metrolinx
Green P Parking
Education
Brilliant Labs
Public Health Agency of Canada
Discover Tourism Canada
Non-Profit
Art Metropole
Bentway
Shoes Off Collectives
Lion’s Foundation of Canada Dog Guides
Artists
Ashley Culver
Hank Bull
Lia Maston
Lifestyle
Coterie Brands
Product
Select Food
Restaurants
Parquet
Bitter Melon
Salad King
I am a multidisciplinary designer based in Toronto, with 4 years of experience developing brand, marketing, and visual communication materials across print, digital, and experiential spaces.
When I am not designing, you can probably find me exploring every aisle of grocery stores for entertainment purposes.
︎RESUME
︎EMAIL irenelee.designer@gmail.com
When I am not designing, you can probably find me exploring every aisle of grocery stores for entertainment purposes.
︎RESUME
︎EMAIL irenelee.designer@gmail.com
WEBSITE REDESIGN
The Bentway (2023)
DESIGNED AT
The Office/Bureau (then)
Significant Other Studio (now)
ART DIRECTOR
Annika Qureshi
BRAND IDENTITY
Super Fantastic
DESIGNERS
Annika Qureshi, Anika Jinco, Irene Lee, Jacob Sharrard, Janine Thomas
DEVELOPERS
Adrian Trimble, Lynn Gammie, John Ryan
PROJECT MANAGERS
Dylan Welsh, Krystal Campbell
The Bentway (2023)
DESIGNED AT
The Office/Bureau (then)
Significant Other Studio (now)
ART DIRECTOR
Annika Qureshi
BRAND IDENTITY
Super Fantastic
DESIGNERS
Annika Qureshi, Anika Jinco, Irene Lee, Jacob Sharrard, Janine Thomas
DEVELOPERS
Adrian Trimble, Lynn Gammie, John Ryan
PROJECT MANAGERS
Dylan Welsh, Krystal Campbell
BRIEF
Update the existing website to reflect the communal identity of the space and enhance responsive features for better guidance and accessibility.
The Bentway is a local Toronto initiative that transforms public space under the Gardiner Express. The project was updating the existing website to reflect a step forward in The Bentway Conservancy’s ability to promote and communicate their diverse range of programming, including: ongoing installations and exhibits, seasonal arts and culture programming, single-day events and performances, and various contents including articles and essays that exclusively live online.
Working closely with developers and senior designers, I assisted with designing page layouts for legacy content, using components from a new custom WordPress theme. By the end of the two years making, I was a part of the fit and finish process as well, testing and solving responsive features throughout all stages of the website launching.
Update the existing website to reflect the communal identity of the space and enhance responsive features for better guidance and accessibility.
The Bentway is a local Toronto initiative that transforms public space under the Gardiner Express. The project was updating the existing website to reflect a step forward in The Bentway Conservancy’s ability to promote and communicate their diverse range of programming, including: ongoing installations and exhibits, seasonal arts and culture programming, single-day events and performances, and various contents including articles and essays that exclusively live online.
Working closely with developers and senior designers, I assisted with designing page layouts for legacy content, using components from a new custom WordPress theme. By the end of the two years making, I was a part of the fit and finish process as well, testing and solving responsive features throughout all stages of the website launching.
SOCIAL MARKETING, PHOTOGRAPHY, BRANDING
Brillint Labs (2021)
MARKETING DIRECTOR
Cheryl Wilson
Brillint Labs (2021)
MARKETING DIRECTOR
Cheryl Wilson
BRIEF
Photograph event sessions and workshops, ensuring high-quality visual documentation for marketing and community outreach. Utilizing the outcomes to support the marketing director in producing assets for newsletters, event promotion, and online engagement.
Brilliant Labs is an Atlantic Canadian-based charity, providing youth with opportunities to develop coding and digital skills. My role was to photograph the event sessions, capturing the educational activities and camp experiences. Assisting the marketing director, I created canva templates as wll to produce marketing materials for Facebook Ads to meet fast paced deadlines.
Photograph event sessions and workshops, ensuring high-quality visual documentation for marketing and community outreach. Utilizing the outcomes to support the marketing director in producing assets for newsletters, event promotion, and online engagement.
Brilliant Labs is an Atlantic Canadian-based charity, providing youth with opportunities to develop coding and digital skills. My role was to photograph the event sessions, capturing the educational activities and camp experiences. Assisting the marketing director, I created canva templates as wll to produce marketing materials for Facebook Ads to meet fast paced deadlines.
EDITORIAL DESIGN
Art Metropole Catalog (2022)
EXECUTIVE DIRECTOR
Jonathan Middleton
DATA COORDINATOR
Sara Maston
INVENTORY ASSISTANT
Dallas Fellini
DESIGNER/PRODUCTION
Irene Lee
Art Metropole Catalog (2022)
EXECUTIVE DIRECTOR
Jonathan Middleton
DATA COORDINATOR
Sara Maston
INVENTORY ASSISTANT
Dallas Fellini
DESIGNER/PRODUCTION
Irene Lee
BRIEF
Design a 2022 catalog for Art Metropole.
Art Metropole is a non-profit visual arts centre with a focus on contemporary art in formats predisposed to circulation and dissemination: artists’ books and art publications, video, audio, electronic media, and multiples. Art Metropole produces exhibitions, talks, screenings, performances, and other programming that feature and/or intersect with distributed art practices.
As a sole designer of the team, I have produced 2022 AM Catalog featuring their publications, managing from art direction to print production. The catalog introduces new and backlist publications as well as audio items. It was distributed to libraries and bookstores in Canada and the U.S.
Design a 2022 catalog for Art Metropole.
Art Metropole is a non-profit visual arts centre with a focus on contemporary art in formats predisposed to circulation and dissemination: artists’ books and art publications, video, audio, electronic media, and multiples. Art Metropole produces exhibitions, talks, screenings, performances, and other programming that feature and/or intersect with distributed art practices.
As a sole designer of the team, I have produced 2022 AM Catalog featuring their publications, managing from art direction to print production. The catalog introduces new and backlist publications as well as audio items. It was distributed to libraries and bookstores in Canada and the U.S.
EXHIBITION DESIGN
Shoes Off Collective: PARALINE (2023)
CURATORS
Aysia Tse
Jason Mendiola
ARTIST
Haley Chiu
DESIGNER
Irene Lee
Shoes Off Collective: PARALINE (2023)
CURATORS
Aysia Tse
Jason Mendiola
ARTIST
Haley Chiu
DESIGNER
Irene Lee
BRIEF
Create a visual identity and website for Shoes Off Collective’s PARALINE exhibition.
Shoes Off Collective is a pan-Asian group of creatives based in Toronto. As a community, they explore the idea of art, activism, culture, social issues, and kinship. In 2023, they presented PARALINE, an exhibit that showcases works that reflect these thresholds and transitional states as we move through space and time together.
As a sole designer of the team, I created the visual identity, social media content, website, and prints for the exhibit. PARALINE is inspired by a pattern of glass block partitions often seen in Asian restaurants, reflecting on the markers of space that grounds us while revealing potential opportunities beyond.
Create a visual identity and website for Shoes Off Collective’s PARALINE exhibition.
Shoes Off Collective is a pan-Asian group of creatives based in Toronto. As a community, they explore the idea of art, activism, culture, social issues, and kinship. In 2023, they presented PARALINE, an exhibit that showcases works that reflect these thresholds and transitional states as we move through space and time together.
As a sole designer of the team, I created the visual identity, social media content, website, and prints for the exhibit. PARALINE is inspired by a pattern of glass block partitions often seen in Asian restaurants, reflecting on the markers of space that grounds us while revealing potential opportunities beyond.
